Insights

Thinking, in public.

Occasional, considered writing on what actually makes enterprise AI work — and what quietly makes it fail. No hot takes. No hype cycle commentary.

Why enterprise AI pilots fail — and why it's almost never the model

Post-mortems of stalled AI programs converge on a pattern: the technology performed, and the organization around it didn't move. The missing piece isn't compute or talent. It's context — and context has to be built, not prompted.

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Beyond Reading

The best insights are about your business.

A discovery conversation applies this thinking to your specific functions, data, and constraints.